© Getty Images / Red Bull Content PoolVCARB F1Academy MakeoverAnastasia Beverly Hills inspired livery ready for the British Grand Prix
VisaCashAppRacingBullsAcademyProgrammeflauntsanewsparklingpinkshadeasitunveilsaspecialliveryfortheBritishGrandPrixincollaborationwithteambeautypartner,AnastasiaBeverlyHills.
For the first time in VCARB Academy Programme history, the F1 Academy car will model a bespoke Kiss Theory-inspired livery as the series makes its debut at Silverstone.
Kiss Theory-Inspired Livery Looking Amazing© Getty Images / Red Bull Content Pool
Taking its shade from Anastasia Beverly Hills’ Kiss Theory lip balm collection, the striking pink-sparkle livery, designed exclusively for F1 Academy, brings a fresh coat of confidence and glamour to the grid, as it marks the global launch of Kiss Theory, which hit stores worldwide on June 30.
Anastasia Beverly Hills’ 23-shade Kiss Theory glitter formulation is applied from the front wing to the rear, showcasing a glossy yet subtle sparkle that transitions from blush pink to a magenta shimmer. Completing the look, Rafa will sport a bespoke Alpinestars race suit, gloves and boots throughout the British Grand Prix weekend, featuring sleek touches of the signature pink gradient.
Adopting motorsport values, Kiss Theory delivers performance without compromise, combining an ultra-portable, sleek design that fits effortlessly into pockets and bags with serious shine and hydration. Powered by HA, Vitamin E and a high-shine oil complex, Kiss Theory glides on like silk, cushions lips with moisture and finishes with a weightless, luminous gloss.
As the motorsport and beauty worlds continue to cross paths, this eye-catching Kiss Theory-inspired livery marks the latest step in the growing collaboration between the world-leading beauty brand Anastasia Beverly Hills and Visa Cash App Racing Bulls Academy Programme.
Rafaela Ferreira, Visa Cash App Racing Bulls Academy Programme driver, said: “It’s such an incredible opportunity to race at Silverstone, and having my first special livery for the weekend makes it even more memorable. It’s not often that your car gets a makeover, and Anastasia Beverly Hills has done an amazing job. I love that they’ve taken inspiration from Kiss Theory. The design looks fantastic, and now I have a sparkly pink car that’s definitely going to stand out on track.”
Peter Bayer, CEO of Visa Cash App Racing Bulls, said: “Having a dedicated special livery on our F1 Academy car allows us to shine an even greater spotlight on the series and now sits proudly in our repertoire of liveries. Anastasia Beverly Hills, as a partner of our F1 Academy programme, unlocks another touchpoint beyond the track for us to show up and connect with fans.”
Claudia Soare, President of Anastasia Beverly Hills, said: “Seeing the Anastasia Beverly Hills name on the Visa Cash App Racing Bulls Academy Programme car at Silverstone is a genuinely proud moment for us. We’ve loved partnering with the Red Bull Academy Programme, and we love what this series stands for: giving young women a real platform to race and win in front of an audience that matters. That’s a mission that ABH is thrilled to get behind.”
Anastasia Beverly Hills Takeover© Getty Images / Red Bull Content Pool
